Plug in your retainer, your client count, and your monthly churn. In about 60 seconds you'll see your real client LTV, the exact dollars churn drains every month, and the annual leak you've been quietly bleeding all year. Then we'll send you the plan to plug it.
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Want us to plug the leak WITH you? Apply →The calculator shows you the bleed. The plan hands you the fixes, ranked biggest-first, starting with the one that stops the most cancellations for the least work.
The two-line math, a worked $3K example, and a pre-computed LTV grid: read your number off the table by retainer ($1.5K to $12K) and churn rate (1.6% to 4%) with no arithmetic. Plus the fill-in worksheet for your real numbers.
The exact 9-line call you make the moment a client goes quiet, line by line with fill-in blanks for their numbers. Catch the churn before they've mentally checked out and the renewal is already dead.
43% of B2B churn happens in the first 90 days. You get the Day 0 / 7 / 14 / 30 / 90 plan with a copy-paste template for every touch: the kickoff promise, the proof-of-life email, the week-two voice note, the results readout, and the "we're just getting started" call.
Clients don't leave over results. They leave because they feel out of the loop. You get the fill-in report template that leads with one dollar line instead of a wall of impressions, with the blanks ready for your numbers.
Month-to-month clients re-decide whether to keep you every invoice. You get the annual-retainer pitch that swaps that monthly re-sell for a single yes, plus the 5-line QBR agenda that gets clients to re-commit before you even ask.
The benchmark table that tells you in one glance whether you're elite, healthy, or quietly leaking: monthly churn by agency model, your annual band, and the size effect nobody talks about (small shops leak the most).
Your revenue looks like a heart monitor. Up one month, crashing the next, because someone always cancels. And every client you lose forces you back into the ad account just to stay flat.
You obsess over the $3,000 monthly retainer and never see the $75,000 that same client is worth across their lifetime. So you let them churn at 4% a month, then spend 5 to 25 times more to replace them than it would have cost to keep them. The calculator above just put your real LTV and your annual leak on the screen. The plan tells you which leak to plug first.
This isn't a delivery problem. It's a retention problem, and it shows up after the sale, where most owners never look until a client is already gone.
"I lost a client at day 45 who told me 'I just wasn't sure anything was happening.' We were working the whole time. I just never showed them. Now they're gone, and I'm back to spending on ads to replace the revenue I should have kept."
Figures above are industry benchmarks from published research (Moxo 2026, Focus Digital 2026, Harvard Business Review citing Bain & Company). Monthly and annual churn are different measures and are labelled as such. These describe the market, not a guarantee of your result.
Get the step-by-step plan to plug it, starting with the first-90-days fix. We'll email it now.
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Want us to plug the leak WITH you? Apply →Two lines of math. Your average client stays for 1 ÷ your monthly churn rate. At 4% monthly churn, that's 25 months. Multiply that by your retainer and you get LTV. So a $3,000 client at 4% churn is worth $75,000. Drop churn to 1.6% and the same client is worth about $186,000. Same client, more than double the value, without signing a single new deal.
Most owners don't, which is the problem. Take the clients who cancelled in the last 12 months, divide by your average client count, and divide by 12 for a rough monthly rate. If you're a typical small agency you're probably near 32% a year, which is about 3% a month. Use that and refine it. The plan shows you how to actually track it going forward.
Because the math is brutal. Keeping a client costs 5 to 25 times less than winning one, and a 5% retention bump lifts profit 25% to 95% (Bain/HBR). Every client you let churn at 4% a month is one you have to replace with expensive ads just to stand still. Plugging the leak is the cheapest growth you'll ever buy.
Yes. The calculator is free to use and the retention plan PDF is free to download. We'd rather show you the real math than sell you hype. If you decide you want us to build the retention system with you, that's a separate conversation with a $10K guarantee attached.
The calculator showed you what churn is costing you. AgencyGod builds the client-acquisition and retention system that stops the bleed, done WITH you, not handed to you in a course. We put $10,000 on the line: you either get the result or you get paid. We can't promise zero churn, nobody honest can, but we build the onboarding, reporting, and renewal machine that keeps clients longer and replaces the ones who leave on a predictable schedule. We onboard only a handful of agencies a month so we can actually deliver, so spots are limited.
Apply to AgencyGod $10K guarantee. Limited monthly intake.